The categories of personal information we collect depend on how you interact with us, our Services, and the requirements of applicable law. We collect information that you provide to us, information we obtain automatically when you use our Services, and information from other sources such as affiliates and third-party services and organizations, as described below. For residents of California, additional disclosures about the information we collect are available in our supplemental disclosure below.

1. Personal Information You Provide to Us Directly 
   We may collect personal information that you provide to us. 
   • Account Creation. We may collect personal information when you register for an account, including your name, email address, phone number, address, username, passwords you create, your company, and similar account information.
   • Purchases. We may collect personal information and details associated with your service needs and purchases, including payment or other financial information. Any payments made via our Services may be processed by third-party payment processors.
   • Your Communications with Us. We may collect personal information, such as your email address, phone number, or mailing address when you request information about our Services, request customer or technical support, or otherwise communicate with us. This includes information provided by you when you fill in the “How can we help?” form on our Contact Us page.
   • Surveys. We may contact you to participate in surveys. If you decide to participate, we may collect personal information from you in connection with the survey.
   • Conferences, Trade Shows, and Other Events. We may collect personal information from individuals when we attend or host conferences, trade shows, and other events.
   • Business Development and Strategic Partnerships. We may collect personal information from individuals, affiliates, and third parties to assess and pursue potential business opportunities as well as maintain existing business relationships.
2. Personal Information Collected Automatically We may collect personal information automatically when you use our Services.
   • Automatic Collection of Personal Information. We may collect certain information automatically when you use our Services, such as your Internet protocol (IP) address, user settings, MAC address, cookie identifiers, mobile carrier, mobile advertising and other unique identifiers, browser or device information, location information (including approximate location derived from IP address), and Internet service provider. We may also automatically collect information regarding your use of our Services, such as pages that you visit before, during, and after using our Services, information about the links you click, the types of content you interact with, the frequency and duration of your activities, and other information about how you use our Services.
   • Location Information. We may collect location information by using your full IP address, or otherwise in connection with your use of our Services.
   • Cookie Policy (and Other Technologies). We, as well as third parties that provide content, advertising, or other functionality on our Services, may use cookies, pixel tags, and other technologies (“Technologies”) to automatically collect information through your use of our Services.
     • Cookies.Cookies are small text files placed in device browsers that store preferences and facilitate and enhance your experience.
     • Pixel Tags/Web Beacons. A pixel tag (also known as a web beacon) is a piece of code embedded in our Services that collects information about engagement on our Services. The use of a pixel tag allows us to record, for example, that a user has visited a particular web page or clicked on a particular advertisement. We may also include web beacons in e-mails to understand whether messages have been opened, acted on, or forwarded.
   Our uses of these Technologies fall into the following general categories:
   • Operationally Necessary. This includes Technologies that allow you access to our Services, applications, and tools that are required to identify irregular website behavior, prevent fraudulent activity, improve security, or allow you to make use of our functionality.
   • Analytics and Statistics-Related. We may use Technologies to assess the performance of our Services, including as part of our analytic practices to help us understand how individuals use our Services (see Analytics below).
   • Preferences and Functionality-Related. We may use Technologies that allow us to offer you enhanced functionality when accessing or using our Services. This may include identifying you when you sign into our Services or keeping track of your preferences.
   • Analytics. We may use Technologies and other third-party tools to process analytics information on our Services. These technologies allow us to better understand how our Digital Services are used and to continually improve and personalize our Services. Our analytics partners include, but are not limited to: Google Analytics, Fullstory, and DataDog.
   • Social Media Platforms. Our Services may contain social media buttons, such as LinkedIn, which might include widgets such as the “share this” button or other interactive mini programs. These features may collect personal information such as your IP address and which page you are visiting on our Services and may set a cookie to enable the feature to function properly. Your interactions with these platforms are governed by the privacy policy of the company providing them.
3. Personal Information Collected from Other Sources
   • Third-Party Services and Sources. We may obtain personal information about you from other sources, including through affiliates and third-party services and organizations. For example, if you access our Services through a third-party application, such as an app store, a third-party login service, or a social networking site, we may collect personal information about you from that third-party application that you have made available via your privacy settings. We may also obtain demographic information about you, such as household income, from third-party data providers.

   • No mobile information will be shared with third parties/affiliates for marketing/promotional purposes.

We use your personal information for a variety of business purposes, including to provide our Services, for administrative purposes, and to market our products and Services, as described below.

1. Provide Our Services
   We use your information to fulfill our contract with you and provide you with our Services, such as:
   • Managing your information and account;
   • Providing access to certain areas, functionalities, and features of our Services;
   • Answering requests for customer or technical support;
   • Communicating with you about your account, activities on our Services, and policy changes;
   • Processing your financial information and other payment methods for products or Services purchased; and
   • Allowing you to register for events.
2. Administrative Purposes
   We use your information for various administrative purposes, such as:
   • Pursuing our legitimate business interests such as direct marketing, research, and development (including marketing research), network and information security, and fraud prevention;
   • Detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity;
   • Measuring interest and engagement in our services;
   • Improving, upgrading, or enhancing our services;
   • Developing new products and services.
   • Ensuring internal quality control and safety.
   • Authenticating and verifying individual identities, including requests to exercise your rights under this Privacy Policy;
   • Debugging to identify and repair errors with our services;
   • Auditing relating to interactions, transactions, and other compliance activities;
   • Sharing personal information with affiliates and third parties as needed to provide the Services;
   • Enforcing our agreements and policies; 
     and
   • Carrying out activities that are required to comply with our legal obligations.
   
   We may use your information for other legitimate business purposes not otherwise prohibited by applicable law.
3. Marketing and Advertising our Products and Services
   We may use personal information to tailor and provide you with content and advertisements. We may provide you with these materials unless otherwise prohibited by applicable law. Some of the ways we market to you include email and physical mail campaigns. If you have any questions about our marketing, you may contact us at any time as set forth in “Contact Us” section below.
4. With Your Consent
   We may use personal information for other purposes that are clearly disclosed to you at the time you provide personal information or with your consent.
5. Other Purposes
   We also use your personal information for other purposes as requested by you or as permitted by applicable law.
   • De-identified and Aggregated Information. We may use personal information to create de-identified and/or aggregated information, such as demographic information, information about the device from which you access our Services, or other

1. 1. Disclosures to Provide Our Services
      The categories of third parties with whom we may disclose your personal information are described below.
      • Service Providers. We may disclose your personal information with our third-party service providers and vendors that assist us with the provision of our Services. This includes service providers and vendors that provide us with IT support, hosting, payment processing, customer service, and related services.
      • Business Partners. We may disclose your personal information with business partners to provide you with a product or service you have requested. We may also disclose your personal information with business partners with whom we jointly offer products or services, for example, when you inquire about, or sign up for, our Services through a third party, we may disclose your information with those third parties for administrative purposes.
      • Affiliates. We may disclose your personal information with our company affiliates, including EverBright R1, LLC and EverBright R2, LLC. This includes disclosures for administrative purposes, IT management, or for them to provide services to you or support, promote, and supplement the Services we provide.
      
      We may also disclose your information with third parties as appropriate unless otherwise prohibited by applicable law.
   2. Disclosures to Protect Us or Others
      We may access, preserve, and disclose any information we store associated with you to external parties if we, in good faith, believe doing so is required or appropriate to: comply with law enforcement or national security requests and legal processes (such as a court order, subpoena, or regulatory audit); protect your, our, or others’ rights, property, or safety; enforce our policies or contracts; collect amounts owed to us; or assist with an investigation or prosecution of suspected or actual illegal activity.
   3. Disclosure in the Event of Merger, Sale, or Other Asset Transfers 
      If we are involved in a merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, purchase or sale of assets, or transition of service to another provider, your information may be sold or transferred as part of such a transaction, unless otherwise prohibited by applicable law and/or contract.